The five themes demonstrated by the Xerox company are:
(1)Conducting business with integrity and transparency builds credibility and attracts investors;
(2) Aligning resources around customer need provides the revenue stream that enables investment in innovation and future growth.;
(3) Nurturing a greener world through sustainable innovation and development saves money, creates value and helps develop new markets;
(4) Creating a great workplace for our people strengthens our competitiveness; and
(5) Leveraging our resources to make our world better improves the quality of life for our people and the economic climate for our customers.